2026 Generational Marketing
Future-leaning, myth-busting, revenue-boosting insights for a housing market in flux. What happens...
New Energy Architecture: Security, Independence, and Trust
Consumers are rewriting demand. Builders are rethinking value. And the energy transition has...
State of the Industry 2026: Point of Convergence
Federal rollbacks are threatening decades of progress with housing affordability, sustainability...
The Problem With Appraisals
There is a mismatch between the current appraisal system and assessing the true value of...
Unfixable Problems in Your New, Old House
You just bought your first old house, and you want to upgrade or repair everything. Prepare...
Streamlined Home Performance Tool for Every Home
Home performance data on 92 million homes now available to every buyer, seller, homeowner,...
Mortgage Rates Dip Below 6 Percent
How builders can turn a short-term signal into long-term value creation. For the first time in...
Webinar: Design Homes for Tomorrow, Not Yesterday
While design trends offer insights into current consumer preferences, they often fail to anticipate...
Managing Uncertainty with Sales: Homebuyers Don’t Know You or Your Product!
This Housing 2.0 webinar offers 10 strategies for translating value before, during, and after the...
Why Electrification Alone Won’t Deliver Better-Performing Homes
New survey data reveals how misaligned priorities between builders and consumers are shaping home...
Virtual Power Plants: The Future of Community-Powered Energy
Watch this webinar to learn about the exploding world of Distributed Energy Resources and Shared...
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BUILDING-SCIENCE
Housing for All
This "pocket neighborhood" and others like it may become a big deal in housing development. Builder...
Passively Perfect
Modern building strategies help create an exceptional living environment and meaningful, measurable...
HEALTHY-HOMES
Waking Up With a Headache? Blame Your Breath.
Levels of CO2 in bedrooms can peak at high levels, causing real health issues. Fix this ventilation...
Breathing Easy with Whole-Home Indoor Air Quality Solutions
VISION House Transcend delivers on its promise of a healthy home with a proactive IAQ system....
CODE-WATCH
Year-End Reflections
While the home building industry was rocked in 2025, there are some practices that can help...
Webinar: Building Code Update — Navigating What’s Next
Building codes are evolving fast, with new compliance paths, higher performance product...